This is true. I'm noticing more commercials for women's college soccer too and even men's college soccer. More people filling the stands. Women's Soccer needs a true promoter/ambassador to flood the market. I mean there are thousands upon thousands of instagram accounts of young ladies who play soccer. We need to be flooding to games and promoting the sport. Between the girls, their friends, mom and dad, coaches, etc. etc., what a market to capture! It's good to see it growing ghough.
The ptb need to focus on building the audience. Every youth girl soccer player parent should be watching women's soccer on tv and elsewhere. Build the audience and the rewards will come. Maybe soccer needs a more educated audience too as it's more like chess than checkers and American viewers are impatient and blood thirsty? Many don't understand how physical soccer is too. I feel like women's soccer has less flopping than mens too. The women have more to prove maybe and coaches look for physical/athletic players that don't fall down.