to fully fund all youth soccer in the US?
Stats say there are 3-4 million kids playing soccer in the US.
Soccer is growing at a decent clip from a participant and fan standpoint. As mentioned in another thread, advertisers are clamoring for anything on TV that doesn't get skipped by your DVR. Live sports is about the only thing these days on TV that fits this description.
Why hasn't Bank of America, Nike, McDonalds, CocaCola, ESPN, American Airlines, Budweiser, ETC plunked down the big bucks to get involved at the grass roots level?
Think about it - Grow a sport to between the NBA and NFL in popularity. More fans to market your wares too. For a broadcast company this seems like a no-brainer. Fox is sponsoring AYSO, but that seems like a crappy deal for AYSO and decent deal for Fox.. AYSO fees haven't been cut because of it. I'm not sure what value this brings to AYSO players. I have watched lots of FS1 to catch soccer games lately. Good for Fox for investing.
Here is what I mean by "fully funded"-
1. Pay Coaches- $40k per year for U12 and up. To earn this $40k, you must also coach 1 or 2 teams below U12 for no additional costs. Coaches are free to offer privates, clinics and camps and get paid market rates. Thanks Bank of America, CocaCola and McDonalds for the $$
2. Cover field costs for 2 -3 practices per week and 1 game per week. Thanks TruGreen or Scots for the field sponsorship.
3. Cover uniform costs. 2 jerseys, 1 pair of socks, 1 pair of shorts. Practice uniforms, backpacks, etc are up to the individual club or player to handle on their own. Thanks Nike or Adidas for the sponsorship.
4. Cover entry for 2 local tournaments. MLS clubs will pay theses costs.
5. Cover travel for players only and 1 coach only for 1 travel tournament (Thanks American Airlines and Marriott). Parents pay for themselves.
Broadcast several events per year on television (think LL World Series).
Stats say there are 3-4 million kids playing soccer in the US.
Soccer is growing at a decent clip from a participant and fan standpoint. As mentioned in another thread, advertisers are clamoring for anything on TV that doesn't get skipped by your DVR. Live sports is about the only thing these days on TV that fits this description.
Why hasn't Bank of America, Nike, McDonalds, CocaCola, ESPN, American Airlines, Budweiser, ETC plunked down the big bucks to get involved at the grass roots level?
Think about it - Grow a sport to between the NBA and NFL in popularity. More fans to market your wares too. For a broadcast company this seems like a no-brainer. Fox is sponsoring AYSO, but that seems like a crappy deal for AYSO and decent deal for Fox.. AYSO fees haven't been cut because of it. I'm not sure what value this brings to AYSO players. I have watched lots of FS1 to catch soccer games lately. Good for Fox for investing.
Here is what I mean by "fully funded"-
1. Pay Coaches- $40k per year for U12 and up. To earn this $40k, you must also coach 1 or 2 teams below U12 for no additional costs. Coaches are free to offer privates, clinics and camps and get paid market rates. Thanks Bank of America, CocaCola and McDonalds for the $$
2. Cover field costs for 2 -3 practices per week and 1 game per week. Thanks TruGreen or Scots for the field sponsorship.
3. Cover uniform costs. 2 jerseys, 1 pair of socks, 1 pair of shorts. Practice uniforms, backpacks, etc are up to the individual club or player to handle on their own. Thanks Nike or Adidas for the sponsorship.
4. Cover entry for 2 local tournaments. MLS clubs will pay theses costs.
5. Cover travel for players only and 1 coach only for 1 travel tournament (Thanks American Airlines and Marriott). Parents pay for themselves.
Broadcast several events per year on television (think LL World Series).